Betting bonuses

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Bookmakers promotions

Sports betting bonuses have been in the industry for a long time now and while they have changed to a certain extent over the years, the basic principles have remained the same. These promotions are aggressively used by bookmakers as an advertisement tool to increase their customer base.

Bonuses are made to capture your attention with the assurance of easy money, but at the end obtaining the cash may become difficult due to tricky wagering/rollover requirements. Therefore, before agreeing on any promotional offer, you are advised to carefully go through its terms and conditions and make sure that you understand thoroughly all the play-through requirements.

On our site we are continuously striving to provide you with the most up to date and reliable information regarding sports betting and the available sports bonuses you can take advantage of. As a result you enhance your awareness and are able to make an informed decision regarding which online sportsbook to choose and how to get as much free money as possible.

Types of sports bonuses

There are some common categories you will find when searching for the bookmaker that suits your needs. Here they are:

  • Sign-up/Deposit match bonus
    This is usually the biggest and most attractive bonus which is credited to new customers. The idea behind it is to stimulate players to open an account by giving them a particular incentive, normally in the form of a deposit match. The matched amount will vary from operator to operator, being anything from 10% to 200% of the qualifying deposit.

Overall, you will be able to play with the bonus amount straight away, but as mentioned above, you will have to make a turnover several times, before it is ready for withdrawal. Another thing to keep an eye on is the minimum odds you have to bet on in order to meet the necessary requirements.

  • Free bet bonus
    The second most popular type of bonus is the free bet bonus. This promotion is intended to entice existing or new players by giving them the chance to try on the bookmaker by placing a wager on the company’s expense. This is a win-win situation as the operator will pay your stake and if you make the correct prediction, you will keep the winnings.
  • Reload bonus
    This is a clever way for bookmakers to make you come back and deposit money again after you have lost your bank roll. Normally, they will offer to match a certain percentage of the total amount that you have credited to your account.
  • Refer a friend bonus
    This is a program which bookmakers use to make existing customers invite friends or relatives to sign up. In case you manage to persuade people to follow you up, sportsbooks will remunerate you with different attractive enticements, usually in the form of cash prizes, free bets or bonuses you can gamble with. The existing player gets the award only after the newly attracted one makes a deposit with real money.

How to take a bonus

When you request a particular bonus, initially it gets credited to your account with pending status. Afterwards you will be required to meet certain play-through requirements and only then you can request a payout. In order to unlock some bonuses you also may have to enter a specific promo code which you can get on the website or it will be sent to you by email.

Generally, bonuses are not the only criteria by which you should be picking a bookmaker. You also need to consider the reputation of the operator, its odds and markets as well as whether it accepts your currency and players from the country you reside in. These days in many states gambling is restricted or completely forbidden and you should be well aware of that.

Verification process

КYC stands for ”Know your customer”, which is a process bookmakers use to verify their account holders’ identities, addresses and whether they are old enough to gamble. Documents you may need to present when confirming your identity include ID card or driver’s license, proof of address, birth certificate, passport, utility bill or recent bank statement.

Some bookmakers tend to make the process more difficult when it comes to releasing already cleared bonus money due to exponentially multiplying cases of bonus abusers. Unfortunately, there still are operators which will refuse to payout bonus funds or winnings, regardless of how genuine your account is. Mostly this is the case with newly registered bookmakers, offering unrealistically higher odds and seducing bonuses which are hard to turn down.


To put it briefly, you must remember that no two bonuses from different sportsbooks are the same. If you opt for a higher bonus, bear in mind that it will be much more difficult to clear it and make it cashable. We recommend that you take caution when choosing which offer to accept and simply do not make a deposit for the sole reason of getting a bonus.

But in case you are a player who doesn’t find the right offer and are willing to deposit a big amount, then you must contact the operator’s customer service and ask whether you can are entitled to receive a special offer. After all, they will be more than happy to accept your money and make you feel special.

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